Katerina Furrer—Writer, Strategist
Katerina Furrer—
Writer, Strategist








Computers can and will solve more and more functional problems; they cannot and will not be able to deliver new and meaningful ways to reconnect us with our humanity.

Pauline Brown, Aesthetic Intelligence (2019)

Brands have value beyond the products and services they sell – brands can tell stories. 

As a writer and strategist, I’ve spent 15+ years working with clients to refine their how and why. I help them breed awareness, loyalty, and ultimately, longevity.

For me, creating meaning and connection starts with a solid foundation; an understanding of clear goals paired with analytical insights, critical thinking, and a dash of I wonder what would happen if…?

Strategy and narrative give form to intangible ideas. I like to make things that hover around in people’s minds, teasing them to take a closer look. If I’m speaking your language, let’s talk.

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